Playzia, a dynamic game provider, has just announced a strategic partnership with Light & Wonder, a leading iGaming entertainment company. This collaboration will bring Playzia’s innovative game portfolio to Light & Wonder’s acclaimed content marketplace. With this move, players worldwide can now experience Playzia’s thrilling titles, including the much-anticipated Love Island games.
As part of the agreement, Playzia’s in-house studio content is now accessible through Light & Wonder’s robust content marketplace. This includes top-performing titles like Billionaire Wolf, Cosmos Cash, Sweet Candy Fortune, The Great Fishing Adventure, and the recently launched Volcanic Coins and Billionaire Rhino.
By joining forces with Light & Wonder, Playzia is set to enhance the visibility and distribution of its games to a broader audience. Both seasoned players and newcomers in regulated markets will now have an opportunity to engage with Playzia’s innovative gaming experiences.
In addition to the portfolio expansion, Playzia has partnered with ITV, the UK’s leading commercial broadcaster, to create online games inspired by the global sensation, Love Island. The partnership enables the production of a series of games that aim to capture the spirit of the reality TV phenomenon.
These eagerly anticipated titles will be exclusively available on Light & Wonder’s marketplace for a two-week period. This early access offers operators a unique competitive edge, allowing them to introduce this fresh content to their players before anyone else. The debut game will set the stage for a thrilling series that promises to engage and excite fans of both the show and online gaming.
Playzia is known for its commitment to delivering diverse and rewarding gaming experiences. The company’s portfolio features exciting mechanics such as Hold and Win, Retrigger and Stacked Wilds in Free Spins, and Persistent Collection. These features contribute to an engaging user experience that keeps players coming back for more.
Playzia has exciting plans for 2025, expanding its offerings with new surprises designed to captivate players.
Playzia’s dedication to quality and player engagement is reflected in their leadership’s comments. A spokesperson from Playzia expressed excitement about launching their games on Light & Wonder’s platform, highlighting the company’s mission to reach more players globally. “This deal is a testament to the quality and appeal of our slot games,” they noted.
Adding to this sentiment, Steve Mayes, Senior Director of Partners at Light & Wonder, welcomed Playzia to the content marketplace, emphasising the alignment of both companies’ missions. “Their diverse portfolio of game types and fresh, exciting IP align perfectly with our quest to deliver innovative and engaging gaming experiences,” he shared.
Playzia is on a mission to establish itself as a leading developer and distributor of innovative online casino games. By combining traditional gaming mechanics with innovative features, Playzia creates games that players love.
With this new partnership, the future looks promising for Playzia. The journey has only just begun, and the excitement surrounding their upcoming titles sets the stage for a thriving presence in the iGaming landscape.
